Pura is the future of home fragrance. The Pura 3 smart fragrance diffuser uses innovative smart features paired with premium, clean scents to give you the most modern, customized, and high-end scenting experience possible. It is a Wi-Fi enabled, controlled by your phone fragrance diffuser. You get precise control of your scent intensity with premium, designer grade fragrances all through the Pura scent experience. You can swap between two fragrances to avoid nose blindness and to always keep your home smelling fresh. With the Pura app, you can control your devices from anywhere and change the LED ambient nightlight to any color you please. The ingredients are sourced from around the world, with a strong focus on growing ingredients in regions where we can have a social impact. Each recipe is reviewed and tested by our fragrance house's perfumers and scientists to ensure that everything we offer is clean and safe around kids and pets. Each fragrance vial will last up to 120 hrs depending on what intensity you set your device at in the Pura app. You can set custom schedules and use geofencing to help your fragrance last longer and only run when you want it to.
Pura Scent Refills Included:
- Lavender Fields: Go to a tranquil state of mind with a spa-inspired scent. Fields of lavender mingle with green elements, soft florals, and sweet woods, taking any space from chaos to calm. All who enter will feel restored, calmed, and ready to take on new adventures.
- Linens & Surf: A versatile scent that goes well in any space, Linens & Surf combines the best of the beach and the cleanliness of fresh laundry, creating an experience almost too good to be true. Sea spray and ozone join exotic passionfruit, creamy coconut, and washed up sandalwood, taking you to the sea, walking barefoot in the sand.
Safe & Premium Fragrances
Every decision Pura makes is focused on making sure that we're providing a clean and safe experience for people and pets, and we continue to re-evaluate and adjust our fragrance creation process to incorporate emerging information. We have high standards when it comes to the ingredients we use, and the result is safe, beautiful fragrances that enhance your life. Our fragrances are created without acetaldehyde, diclorobenzene, ethylhexanol, formaldehyde, GMOs, methyl pyrrolidone, parabens, phthalates, propylene glycol, styrene, or animal testing.
Our fragrances are designed by master perfumers using globally sourced ingredients compounded in the USA. The process of creating a premium home fragrance is a complex process that is very different from creating a fine fragrance—In fact, our in-house experts have invented our own way of diffusing fragrance that makes for an experience unlike anything you'll find anywhere else.
Pura follows the strict standards set by The International Fragrance Association (IFRA), which was created to protect consumers and the environment while promoting the safe use of fragrance for everyone's enjoyment.
